For the 7th consecutive year, Blue Cross Blue Shield of Michigan and its affiliates are the exclusive health insurance organization in partnership with the Playmakers Fitness Foundation for the presentation of the Winter Warm-Up program.
The free eight-week program includes one weekly zoom session, daily workout calendar, and an optional in-person training session at one of two locations (if allowed). All sessions will be conducted by certified Good Form Running and Walking coaches. The training program will run from February - March with the finale 5K Fun Run/Walk event and celebration at Hawk Island Park March 28, 2021. If in-person events are not possible, the finale event will be held virtually.
In addition, participants will have access to timely Facebook posts about training, Blue Cross Blue Shield nutrition information, local wellness events as well as news about the program.
New for 2021: Winter Warm Up Challenge
Current COVID-19 health concerns require a new approach to the program in order to maintain maximum engagement. The program now features a “challenge” that not only encourages group participation but a friendly competition between communities. All participants register with a community team and share a common cumulative group goal of walking or running 20,210 miles over the course of the program. In addition, each team will compete to see which community contributes the most miles to the cumulative goal.